New Social Media Training Class in San Francisco Announced by Jason McDonald

Fremont, CA – April 25, 2013 – Jason McDonald, a leading educator and trainer in Internet marketing, is proud to announce he is teaching a new training class in San Francisco: ‘Social Media Marketing.’ This new class will be taught at the Bay Area Video Coalition (BAVC.org) on July 14, 2013. The class is a ‘crash course’ in Social Media Marketing for San Francisco Bay Area businesses and marketers.

“I have taught several social media classes,” explained Dr. McDonald. “I love teaching online as well as at BAVC in San Francisco, and was very excited when approached to teach this class. The facility is wonderful, and it is a great hands-on opportunity for people in the San Francisco Bay Area to learn social media marketing. My philosophy is practical: not social media for social media’s sake, but rather social media marketing as a marketing and sales tool.” When it comes to the social media world, there is so much that we all have to learn. Even though it looks like the younger generation get a grip on technology a lot faster than the older generaion, we all still have to learn. For many people, social media is an important part of our lives, so it makes sense when people look into using companies like Buzzoid – Grow Instagram likes and boost their follow count or watch YouTube videos on how their favourite influencers build their brand. Everything that you learn is important and will come in handy one day. This is why I think it is important for people to learn about the social media world, in relation to marketing.

Find out more at https://www.jasonmcdonald.org/training/san-francisco-social-media/

SOCIAL MEDIA MARKETING: RELATIONSHIP BUILDING FOR BUSINESSES

Social media, unfortunately, often becomes an end in itself. This class, in contrast, will emphasize social media as a practical marketing strategy. What are the goals of the business? Who are the target customers? How can social media be used to a) attract new customers, b) build relationships with first-time customers, and c) extend existing relationships? Beyond that, a major question of social media marketing is which social media is the best fit for any given business. Some businesses should focus on blogs; others on Twitter; still others on Facebook or Youtube. A big part of the class lies in understanding how to identify a target social media that is truly appropriate for your business. As many of us already know, social media plays a large part in many businesses. Even through social media, many careers have been created, such as becoming a social influencer. This can result in long hours online, from attending meetings with brands, to checking out how to use a invoice template, just to help you out with the financial side of your business. Social media can be a great tool to use for any industry.

SOCIAL MEDIA MARKETING: CLASS CONTENT

Topics covered include –

  • Social Media Marketing Strategy – fitting Social Media into your larger marketing strategy.
  • Facebook, MySpace, LinkedIn – the Big Three Social Media Sites, and how to use them for social media marketing.
  • Twitter – should you Tweet? How does Twitter fit into your Social Media strategy?
  • Local Search – Google Local / Google Places and how local search intertwines with Social Media.
  • Youtube – Youtube’s special relationship with Google, and how Youtube is a true Social Media marketing tool.
  • Blogging – how to leverage blogs plus build your own ‘Google-friendly’ Blog.
  • Beyond Social Media – miscellaneous but meritorious lesser social media sites and how they can turbo-charge your marketing, including advertising on social media sites.

ABOUT JASON MCDONALD

Dr. Jason McDonald is a recognized SEO consultant in search engine optimization, Internet marketing, and search marketing based in the San Francisco Bay Area / Silicon Valley. Dr. McDonald received his Ph.D. from the University of California in 1992, and has worked at many hi-tech start up’s in the San Francisco Bay Area. In addition, Dr. McDonald is Senior Editor at eg3.com, a web portal and email service covering hi-tech embedded systems on the Internet, founded in 1994. Recently, Dr. McDonald has begun teaching marketing, market research and Internet marketing at Bay Area institutions such as AcademyX and DeVry University.

Dr. McDonald can be found on the Internet at https://www.jasonmcdonald.org, a website focused on search engine marketing, SEO, and other Internet marketing issues with in-depth free information on SEO, Page Tags, Google Analytics, Metrics, Link building, Free SEO Tools and more. He can also be contacted by telephone at +1-702-879-4771 or email, jasonmcdonald.blog@gmail.com.

Social Media Corporate Trainer, Jason McDonald Concludes Successful Social Media Training Workshop

Jason McDonald has just concluded a successful training in social media marketing, focusing on the needs of museum stores across the United States. Workshop covered Facebook, Twitter, YouTube and other forms of social media marketing.

San Francisco, CA – April 16, 2013 – Jason McDonald, a top Social Media Marketing corporate trainer in the San Francisco Bay Area, is proud to announce that he has successfully completed a corporate training workshop in social media marketing for museum stores at the recently concluded MSA Conference and Expo. The MSA Conference and Explo is the leading conference in the United States serving the needs of museum stores and shops.

"As an intellectual, I have always loved museums and museum stores," explained Dr. McDonald. "Today’s transformation of marketing into a social activity through Facebook, Pinterest, YouTube and other forms of social media ideally positions museum stores to exploit social media to build stronger ties to prospects and customers. Indeed, many museum stores can nurture a vibrant social media marketing ecosystem that even includes customer evangelists!"

More information can be found about Jason McDonald at

https://www.jasonmcdonald.org/

Museum Store Association Conference – Dr. McDonald’s Presentations

Jason McDonald Social Media Training Workshop at the MSA Conference, 2013Dr. McDonald presented on two topics. First, he presented an overview of social media marketing tailored to the needs of museum stores. The workshop was entitled, ‘From the Real to the Social and Back Again,’ and focused on how real world interactions at the ‘cash register,’ for example, can nurture into multiple interactions across social media, and on the flip side how social media interactions such as Twitter feeds can bring customers into the museum and the affiliated museum store. The second presentation was a ‘Spark Session,’ and consisted of Dr. McDonald’s top ten TODO’s for museum stores in the social media marketing aspect. "I was really impressed with the short format spark sessions," explained Dr. McDonald. "This was a great way to compress information into actionable advice!"

ABOUT JASON MCDONALD – SEO / SOCIAL MEDIA CONSULTANT

Dr. Jason McDonald is a recognized SEO consultant in search engine optimization, Internet marketing, and search marketing based in the San Francisco Bay Area / Silicon Valley. Dr. McDonald received his Ph.D. from the University of California in 1992, and has worked at many hi-tech start up’s in the San Francisco Bay Area. In addition, Dr. McDonald is Senior Editor at eg3.com, a web portal and email service covering hi-tech embedded systems on the Internet, founded in 1994. Recently, Dr. McDonald has begun teaching marketing, market research and Internet marketing at Bay Area institutions such as AcademyX and BAVC University.

Dr. McDonald can be found on the Internet at https://www.jasonmcdonald.org, a website focused on search engine marketing, SEO, and other Internet marketing issues with in-depth free information on SEO, Page Tags, Google Analytics, Metrics, Link building, Free SEO Tools and more. He can also be contacted by telephone at +1-702-879-4771 or email, jasonmcdonald.blog@gmail.com.