Jason McDonald Announces New Online SEO Training Course at Stanford Continuing Studies

San Francisco, California – February 22, 2017. Jason McDonald, a San Francisco Bay Area expert consultant in SEO and social media marketing at https://www.jasonmcdonald.org/, is proud to announce an exciting new online course in SEO or Search Engine Optimization to be taught via Stanford University Continuing Studies. The new online course in SEO begins on April 3, 2017, and is a five week in-depth course on Internet marketing. Continue reading

Jason McDonald Announces Summer, 2017, SEO Course for San Francisco Bay Area Residents

San Francisco, California – February 2, 2017. Jason McDonald, a San Francisco Bay Area expert consultant in SEO and social media marketing at https://www.jasonmcdonald.org/, is proud to announce his summer, 2017, course at Stanford Continuing Studies to be taught in Palo Alto, California, on the Stanford University campus. The five week course will overview both the basics of SEO (Search Engine Optimization) and Social Media Marketing for small business marketers, entrepreneurs, and others.

SEO Training San Francisco Bay Area

“Summer is a fantastic time to learn about Search Engine Optimization for small businesses,” explained Dr. McDonald, Director of the Jason McDonald SEO Consulting Agency. “I am excited to offer this five week course, which meets 7-9:30 pm on the Stanford Campus beginning June 28, 2017. It is convenient to students in the Bay Area, from San Francisco in the north to San Jose in the south.”

To learn more about this upcoming summer, 2017, SEO / Social Media Marketing training, visit https://www.jasonmcdonald.org/training/internet-marketing/. There interested parties can view a syllabus as well as register online at the Stanford website.

Bay Area Entrepreneurs and SEO Training

SEO is the art and science of getting to the top of search engines such as Google, Yahoo, and Bing. Among the tactics to be taught in this intensive summer, 2017, workshop are both “on page” and “off page” SEO. “On page” SEO refers to building websites that effectively communicate keyword priorities to search engines, and “Off Page” SEO refers to tactics to solicit inbound links and real customer reviews that search engines rely on as validation.

The five week course has two weeks on SEO, and three weeks on social media marketing. Students at the Stanford campus will learn about how to market their businesses on Facebook, Twitter, YouTube, and LinkedIn. The course uses Jason’s popular SEO Fitness Workbook (http://amzn.to/2gD8PBB) and his Social Media Marketing Workbook (http://amzn.to/2gFM9gg), both best sellers on Amazon in their respective categories.

About Jason McDonald

Jason McDonald is director of The JM Internet Group, a leading online training company. He received his Ph.D. from the University of California, Berkeley, in 1992, and now both teaches and consults to San Francisco Bay Area businesses in SEO, Social Media Marketing, and AdWords. In addition to those services, he has been recognized as an expert witness in litigation on Internet marketing. He has several popular books on Amazon on the topic of Internet marketing.

Media Relations, Tel. 800-298-4065

Photo credit: Oneras via Foter.com / CC BY-SA

San Francisco SEO and Social Media Training Announced by Jason McDonald

San Francisco, California – January 6, 2017. Jason McDonald, a San Francisco Bay Area expert consultant in SEO and social media marketing at https://www.jasonmcdonald.org/, is proud to announce his January, 2017, training for the San Francisco Bay Area at Stanford University’s Continuing Studies program. Entitled, “Marketing without Money,” the ten-week course will be taught at the Stanford campus in Palo Alto, convenient to San Francisco to the North and San Jose to the South.

SEO and Social Media Marketing Books

Photo credit: Oneras via Foter.com / CC BY-SA

“Training in both search engine optimization and social media marketing is very much in demand in the San Francisco Bay Area,” explained Dr. McDonald, Director of the Jason McDonald SEO Consulting Agency. “I am excited to offer this ten-week course, which meets 7-9:30 pm on the Stanford Campus beginning January 11, 2016.”

To learn more about the SEO / Social Media Marketing training, visit https://www.jasonmcdonald.org/training/internet-marketing/. There interested parties can view a syllabus as well as register online at the Stanford website.

Marketing without Money: a San Francisco Bay Area Training in SEO and Social Media Marketing

 

Creating online publicity with little or no money is the holy grail of marketers today. SEO (search engine optimization) is the art and science of getting a company, product, or service to the top of Google or Bing. Social media marketing, in contrast, cultivates a positive brand image on Facebook, Twitter, or YouTube, and encourages customers to share a marketing message across social sites. The goal is obvious: get free Internet publicity. The means is not. Whether one is an entrepreneur, a small business owner, or a marketing manager at a large company or nonprofit, this course will help participants better understand the online marketing environment. Beginning with SEO, the training will discuss how to construct a Google-friendly website and build links, social mentions, and authority. Then it will dive into social media marketing, using the analogy of a party. How does one throw a great Facebook party? A LinkedIn soiree? A YouTube meet-and-greet? And how do companies use the newer platforms of Twitter, Instagram, Pinterest, and others to nurture a positive brand image and encourage customers to share brand messages? By the end of the course, participants will know how to take the theory of SEO and social media marketing and transform it into a systematic online marketing plan.

About Jason McDonald

Jason McDonald is director of The JM Internet Group, a leading online training company. He received his Ph.D. from the University of California, Berkeley, in 1992, and now both teaches and consults to San Francisco Bay Area businesses in SEO, Social Media Marketing, and AdWords. In addition to those services, he has been recognized as an expert witness in litigation on Internet marketing. He has several popular books on Amazon on the topic of Internet marketing.

Media Relations, Tel. 800-298-4065

Photo credit: Oneras via Foter.com / CC BY-SA

SEO and Social Media Books Now Available on Half.com, Announces Jason McDonald

San Francisco, California – June 4, 2016. Jason McDonald, a San Francisco Bay Area expert consultant in SEO and social media marketing at https://www.jasonmcdonald.org/, is proud to announce that his books, the SEO Fitness Workbook 2016 and the Social Media Marketing Workbook 2016, are now available on the website, Half.com. Half.com is a leading discount retailer of print books. Continue reading

Job Search Book Available Free of Cost, Announces Jason McDonald

San Francisco, California – June 2, 2016. Jason McDonald, a San Francisco Bay Area expert consultant in SEO and social media marketing, is proud to announce a special zero cost promotion for his latest book, the 2016 Job Search and Career-building Workbook. Available on Amazon.com at no cost until June 6, 2016, the book has garnered the coveted ‘number one new release’ designation on Amazon in the job hunting category. Continue reading

San Francisco SEO and Social Media Training Enrollment Available, Announces Jason McDonald

San Francisco, California – April 27, 2016. Jason McDonald, a San Francisco Bay Area expert consultant in SEO and social media marketing at https://www.jasonmcdonald.org/, is proud to announce enrollment availability for his summer, 2016, course at Stanford Continuing Studies in Internet marketing. Entitled, ‘Marketing without Money,’ the course has proven to be very popular with the Silicon Valley enterpreneurship community. The course overviews everything from search engine optimization to social media marketing on YouTube, Facebook, Instagram, Pinterest, and more. Based on Dr. McDonald’s best-selling workbooks that cover both search engine optimization and social media marketing, the course is a ‘hands on’ adventure in the new world of Internet marketing. Continue reading