So you want to know why an “expert witness” is a valuable asset in complex litigation involving trademarks and advertising, specifically when it comes to Google Ads. Well, let me break it down for you in a fun and conversational way! Continue reading
Tag : AdWords Expert Witness
Unveiling the Power of Expert Witnesses in Complex Trademark and Advertising Litigation
In the realm of online advertising, particularly when it comes to disputes involving trademarks and advertising practices, the complexities can be overwhelming. Engaging an expert witness can prove invaluable in shedding light on the intricate details of such cases. Continue reading
A Social Media Expert Witness can be Advantageous and Crucial to your Court Case
When it comes to litigation, expert witnesses can provide crucial insights and perspectives to help attorneys build their cases. However, not all expert witnesses are created equal. Continue reading
We All Know of Google, but There Are Things That You Don’t Know
Apart from that old fellow in the Amazon rain forest who was found dead recently, there cannot be anyone else in the world who doesn’t know what Google is. Today, Google and SEO go hand in hand in some respects, because if you want to get to the first page of Google you need to understand SEO (“search engine optimization”). Continue reading
It’s Not Easy to Find an Expert Witness Regarding Online Ads
It’s true. Finding an expert witness in online ads is not easy because being a good expert witness is not easy either. Continue reading
I Am a Google Ads Expert Witness, Although I Am Definitely Not an Attorney
OK, full disclosure. I am Jason McDonald. That is who I am, but I am NOT an attorney. That’s not my role in any litigation. But I know enough about trademarks to opine on the facts of how Google Ads can be used and in what sense it may create an infringement in trademark at least a factual basis. Continue reading
When You Need a Google Ads Expert Witness, It Doesn’t Matter Where They’re Based
Many folks solicit me as a Google Ads expert witness AND they want someone in the Bay Area. As it happens, I have deep connections to the Bay Area, so that’s OK. However, I also get inquiries from people in places far away, and THEY want someone just around the corner as well! Continue reading