OK, full disclosure. I am Jason McDonald. That is who I am, but I am NOT an attorney. That’s not my role in any litigation. But I know enough about trademarks to opine on the facts of how Google Ads can be used and in what sense it may create an infringement in trademark at least a factual basis. Continue reading
Tag : AdWords Expert Witness
When You Need a Google Ads Expert Witness, It Doesn’t Matter Where They’re Based
Many folks solicit me as a Google Ads expert witness AND they want someone in the Bay Area. As it happens, I have deep connections to the Bay Area, so that’s OK. However, I also get inquiries from people in places far away, and THEY want someone just around the corner as well! Continue reading
Finding an Expert Witness on Trademarks and Online Advertising
Businesses nowadays spend a lot of money on ads online. These might be on Facebook or Instagram, Twitter or TikTok, and of course Google. It’s complicated – the old issues of marketing still apply of course (e.g., your business value proposition) – but there are new, technical issues. Continue reading
Advertising on YouTube Can Be Complex, and You Need a YouTube Advertising Expert Witness
YouTube is by far and away the #1 videos site, way ahead of Vimeo and even Instagram TV and TikTok. Like Google, YouTube makes its’ money on ads: not surprising really, as YouTube is owned by Google. Continue reading
If You Want an Adwords Expert Witness, You Need to Know It Is No Longer “Adwords”
As an AdWords expert witness, the first thing I have to tell you is that it is no longer called AdWords. Google, in its infinite wisdom, rebranded it as Google Ads on July 24th 2018. Continue reading
When You Need a Google Ads Expert, It Doesn’t Matter if they’re in the SF Bay Area or Not
Many folks solicit me as a Google Ads expert witness AND they want someone in the Bay Area. As it happens, I am in the Bay Area, so that’s OK. However, I also get inquiries from people in places far away, and THEY want someone just around the corner as well! Continue reading
Jason McDonald, an Expert Witness in SEO, Social Media Marketing, and AdWords, Announces New Page on Digital or Online Advertising
San Francisco, California – September 30, 2019. Jason McDonald, an expert witness working in SEO, Social Media Marketing, and AdWords, is proud to announce a new informational page on his services as an expert witness in digital or online advertising. As online advertising has grown beyond just Google Ads, many attorneys are looking for expert witnesses who know both paid and organic opportunities not just on Google or other search engines but on social media networks such as Facebook, Instagram, and LinkedIn. Continue reading