How an Expert Witness in Online Advertising Can Help You

In a legal case, expert witnesses are often called upon to provide their specialized knowledge or experience in a particular field. When it comes to cases involving online advertising, such as on YouTube, Google, or Facebook, it is critical for attorneys to hire an expert witness who has strong educational and trade experience in doing quantitative research, formulating hypotheses in a scientific way, evaluating those against the facts, and writing a clear and concise technical work product. Continue reading

My SEO Expert Confession: I Don’t Blog Enough!

Blogging has become a critical component of many businesses’ marketing strategies. In addition to providing valuable content for readers, blogging can also help to improve a website’s search engine optimization (SEO). In this essay, we will explore the importance of blogging for SEO and why even SEO experts may not always prioritize their own blogs. Continue reading

Jason McDonald Consulting Announces New Online Class in SEO (Search Engine Optimization)

San Francisco, California – August 24, 2022. The Jason McDonald Consulting Agency, an agency focused on search engine optimization, social media marketing, and Google Ads, is proud to announce Dr. McDonald’s latest course on SEO (Search Engine Optimization), taught online via Stanford Continuing Studies. SEO is the art and science of getting a company, product, or even idea to the top of search engines such as Google, Bing, and even Amazon.

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SEO Is Complex. If You Are in a Court Case, You Will Need Expert Help

SEO (Search Engine Optimization) is getting a bit “old school.” It does not have the “sex appeal” of social media marketing. But here’s the reality. For many businesses, SEO has a very high ROI (to throw an acronym at you). In fact, the ROI is about as good as it gets, because there is no “I”! No investment. Except time. Continue reading

Jason McDonald Consulting Announces New Content on Social Media Expert Witness Services

San Francisco, California – June 21, 2022. Jason McDonald, an expert on search engine optimization, social media marketing, and Google Ads, is proud to announce new content on his social media expert witness services. Dr. McDonald has been an expert witness in federal and state course across a variety of issues, including SEO, Google Ads, and Social Media.

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