I don’t know how your life is, but my life, especially my professional life, is one of work work work work work work work and then finally succeed. I have been teaching classes and courses in both SEO and social media marketing here in the San Francisco Bay area since about 2008. Roundabout 2009 or 2010, I can’t exactly recall, I realized that I needed to put my materials into book format. In fact, I have to credit many of my students who begged, pleaded and cajoled me into creating my very popular worksheets on search engine optimization.

Somewhere in or around that timeframe, I put the SEO Fitness Workbook together. I got my act together and I published it on Amazon for the first time, thinking that if I made a few dollars from Amazon it would be wonderful, so why not. To Amazon’s credit, it has made it easier than ever to self publish, and the royalties that one gets as a direct self-publisher are quite a bit better than one would make from a traditional publishing company. Also, the idea of how to get book reviews may not be as tough as some may think when publishing books on platforms like Amazon, although it is something worth looking into. In fact, I am not exactly sure what a traditional publishing company brings to the party anymore now that Amazon has nearly complete market dominance, and the bookstore has all but died at a local level, especially for nonfiction.

New 2016 Version of the SEO Fitness Workbook

At any rate, I published a new version of my SEO Fitness Workbook in December, 2015, and this has been my most successful version to date. The book is selling extraordinarily well on Amazon, which generates some money, which I can send send off to an undisclosed Eastern College, where my daughter is a student and that money helps pay for her tuition. Believe me, if you have a child in college, you are anything but wealthy!

More importantly, I am receiving incredibly positive feedback and many wonderful questions from people who are reading the 2016 SEO book. In fact, hardly a day goes by that I do not get an interesting question or comment from someone about the book, and many of those people are not in the United States. I have had questions from people in Canada, Australia, Switzerland, and many countries scattered around the globe.

So, in sum, I am just tickled pink at the success of the SEO Fitness Workbook, and this motivates me to update it for 2017, as well is to work hard on a new Internet job search handbook that is my current pet project. If you would like a review copy of the latter, please shoot me an email.