San Francisco, California – May 22,, 2023. The Jason McDonald Consulting Agency, an agency focused on search engine optimization, social media marketing, and Google Ads, is proud to announce a new post on the value of having an SEO expert witness who is fact-based. SEO or “Search Engine Optimization” is the art and science of creating content, building links, and nurturing technical aspects of a website so that it rises to the top of a search engine such as Google or Bing. Many attorneys are confronting cases that involve SEO, often (but not always) due to overlap between “trademarks.”
“SEO is impacting many legal issues nowadays,” explained Dr. McDonald, Director of the Jason McDonald Consulting, Agency based in San Francisco. “This short post helps lawyers find a quality, fact-based expert witness in SEO. SEO is a complex technical subject, yet it can be explained to ‘laypeople’ using practical examples and common sense. It is both complex and simple, and as a teacher, my expertise is often most valuable in taking complex topics and making them easy to understand.”
Persons who want to read the new post can read it at https://www.jasonmcdonald.org/blog/2023/05/the-value/. The post delves into the technical expertise of these digital marketing professionals and their pivotal role in the analysis and data discovery phases of legal proceedings. It explains how their in-depth understanding of search engine algorithms and online evidence can provide invaluable insights to attorneys, aiding in the development of effective litigation strategies. For a comprehensive exploration of the subject, attorneys are encouraged to reach out to Dr. McDonald for a consultation.
NEW BOOK ON SEARCH ENGINE OPTIMIZATION
In addition to the latest post on being a top-rated SEO expert witness, Dr. McDonald has new books on available for 2023. Persons interested in learning more about his social media marketing book can visit it directly on Amazon at https://www.amazon.com/Social-Media-Marketing-Workbook-Business/dp/B0BPVYN2ZN/or on the JM Internet Group website at https://www.jm-seo.org/books/social-media-marketing-book/. The workbook users the analogy of a “party” to explain how social media works. And, if social media is a “party,” then the marketing manager is the “party thrower.” He or she is tasked with identifying a party theme, building an audience, and providing that audience with “fun” food and entertainment, i.e., content. The conceptual framework then guides the rest of the book which is a deep dive into each platform. Thus, on a platform like Facebook, the reader is given a basic understanding of how Facebook works (both ads and organic), and then is led through the strategies for using Facebook for marketing purposes. Dr. McDonald is also prominently featured as a social media expert witness across the Internet as on https://www.seakexperts.com/members/11579-jason-mcdonald. As for SEO, his SEO book can be found at https://www.amazon.com/SEO-Workbook-Search-Optimization-Success/dp/B0BRC98BDZ/ and now enjoys over eighty five positive reviews on Amazon.
ABOUT JASON MCDONALD
Jason McDonald is director of The JM Internet Group, a leading online training company. He received his Ph.D. from the University of California, Berkeley, in 1992, and now both teaches and consults to San Francisco Bay Area businesses in SEO, Social Media Marketing, and AdWords. In addition to those services, he has been recognized as an expert witness in litigation on Internet marketing. He has several popular books on Amazon on the topic of Internet marketing. Jason is known as an expert in social media marketing in the San Francisco Bay Area.
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