Every business wants to be at the top of Google because it’s free advertising. What’s more, if your business is at the top of Google, or at least in the top three search results, that’s good because 50% of all clicks go to the top three. Continue reading
San Francisco, California – June 2, 201. Jason McDonald, an expert on search engine optimization and social media marketing, is proud to announce new content on SEO expert witness services and the issue of trademarks. Alleged trademark infringement is a common reason that attorneys reach out to Jason McDonald for expert witness services in SEO, social media, and/or Google Ads.
Businesses nowadays spend a lot of money on ads online. These might be on Facebook or Instagram, Twitter or TikTok, and of course Google. It’s complicated – the old issues of marketing still apply of course (e.g., your business value proposition) – but there are new, technical issues. Continue reading
San Francisco, California – April 17, 2021. Jason McDonald, an expert on search engine optimization and social media marketing, is proud to announce new website content focused on the complexities of being an expert witness in search engine optimization or SEO. As search engines such as Google, Amazon, and Bing increase in relevance for businesses across the United States, litigation is also increasing and hence the demand for expert witness services in how search engines operate and how content can be optimized for SEO.
San Francisco, California – March 23, 2021. Jason McDonald, an expert consultant and author on search engine optimization and social media marketing, is proud to announce new website content on SEO expert witness services. As search engines such as Google, Amazon, and Bing grow increasingly important, litigation is also increasing and hence the demand for expert witness services in search engine optimization.
One of the most ironic things about my business is that while I think of myself as a pretty average person, and I see my mission as simplifying search engine optimization for the masses, I also consistently rank in or at the top of the search for “SEO expert in San Francisco California”. Go on, try it. Continue reading
When you run any sort of business today, even one that is a bricks and mortar business, you need to have a presence online. Yes, you have a website because almost every business has a website, but there is a lot more to it than that. Continue reading