Advertising your products or services on Google Ads can be extremely profitable for many businesses. It can result in a splendid increase in leads and sales. However, you really do need to know what you are doing when you use Google Ads because you are paying for clicks. Continue reading
San Francisco, California – November 15, 2022. The Jason McDonald Consulting Agency, an agency focused on search engine optimization, social media marketing, and Google Ads, is proud to announce Dr. McDonald’s 2023 “Google Ads Workbook.” The Workbook is a best-seller in the category and helps busy business owners, marketing managers, and advertising types to correctly manage ads not only on Google’s “Search Network” but also on the so-called “Google Display Network” and YouTube.
Apart from that old fellow in the Amazon rain forest who was found dead recently, there cannot be anyone else in the world who doesn’t know what Google is. Today, Google and SEO go hand in hand in some respects, because if you want to get to the first page of Google you need to understand SEO (“search engine optimization”). Continue reading
San Francisco, California – July 21, 2022. The Jason McDonald Consulting Agency, an agency focused on search engine optimization, social media marketing, and Google Ads, is proud to announce new content on his services specifically on online advertising. In particular, online advertising on Google, which is called “Google Ads” (formerly called AdWords), is a growing area of contention among businesses.
SEO (Search Engine Optimization) is getting a bit “old school.” It does not have the “sex appeal” of social media marketing. But here’s the reality. For many businesses, SEO has a very high ROI (to throw an acronym at you). In fact, the ROI is about as good as it gets, because there is no “I”! No investment. Except time. Continue reading
San Francisco, California – June 21, 2022. Jason McDonald, an expert on search engine optimization, social media marketing, and Google Ads, is proud to announce new content on his social media expert witness services. Dr. McDonald has been an expert witness in federal and state course across a variety of issues, including SEO, Google Ads, and Social Media.