I am Jason McDonald and I often get asked if I am an attorney. The truth is obviously that I am not. Yes, I often get involved in litigation, but I am called upon as an expert witness on trademarks and advertising online, because that is my specialty. Continue reading
Tag : Expert Witness
Facebook Has Been Having a Tough Time of It Recently, Even Suffering an Outage
Facebook has been having a few tough weeks recently. For one thing, it’s been in the focus of Congress and taking quite a bit of heat about its policies. For another, it’s had some severe outages, including the one that lasted for six hours. Continue reading
Instagram and Facebook Are Surely Not Related, Are They?
Marketing on social media can be very expensive if you get it wrong, and unfortunately, many people do. Worse still, they then believe that marketing on social media marketing is a waste of time and so drop the whole idea. Continue reading
If You Need a Facebook Expert Witness, I Understand the Technicalities
Facebook is the biggest social media platform, especially since Facebook owns Instagram. It has both organic and advertising opportunities. Many people do not understand how it works; that includes not only lay persons, but also lawyers, judges, and jurors. Continue reading
I Can Help You if You Need an Expert Witness for Digital Advertising
Digital advertising can mean different things to different people. It can mean advertising on Google Ads. It can mean ads on Facebook. And it can mean on other platforms like Twitter or LinkedIn or Instagram. It can mean advertising on your own website. It can even mean the use of email. It is all advertising. Continue reading
More and More Litigation Is Occurring Regarding Online Advertising
There is no doubt that online advertising has come on in leaps and bounds over the last few years, and it is going to stay that way. This is particularly because of the pandemic which has meant that more and more of us are shopping online. Continue reading
Just Because You Spend a Lot of Time on Facebook Doesn’t Mean You’re an Expert
Many teenagers and twenty-somethings think that they are “experts” in social media. They must be – because they spend hour after hour on social media. But guess what. Consuming social media as a user… isn’t the same as understanding it as a producer. Continue reading