Search engine optimization is the art of getting your website to the top of Google, and that means that it will rank on Bing and Yahoo also. Why do you want to be on the top of Google? Simple. Perhaps 50% of the people searching on Google for something – anything – click on one of the first three websites in the listings. Continue reading
Tag : Local SEO
Trademark Issues Are Becoming More Frequent in Online Advertising
Everything has moved online, and that includes advertising. Online advertising is not just Google, but Facebook, Twitter, and all the rest of them – even TikTok. All sorts of new legal issues arise, especially with trademarks. I am not a lawyer, nor an expert in trademarks, but I am an online advertising expert witness, and I can help demystify what’s going on in a legal battle. Continue reading
SEO Is a Mystery to Some People, but It’s Not Rocket Science
When you use the term SEO, or search engine optimization, in front of many people, a glazed look comes over their eyes. It is a mystery to them. Some may even call it an alchemy. But it’s not rocket science or nuclear physics. Continue reading
If You Are Involved in SEO Litigation, You Need an Expert Witness in Search Engine Optimization
Search Engine Optimization is a very complicated subject, partly because Google (and Bing and Yahoo) do not give away all of their secrets. We know that their algorithms set out to find content on websites that is interesting and fresh. Continue reading
Some People Look for an SEO Agency, When What They Need Is an Expert
Most businessmen today know what SEO is – which is Search Engine Optimization. In other words, it is running everything that you do online in such a way that Google likes your website and promotes you to the top of the first page. Continue reading
There Is No Doubt That Most San Franciscans Don’t Understand SEO, but I Can Help
SEO is the art and science of getting a company to the top of Google. Guess what? It’s not easy, but it can be done. I know. I do it. There are also a range of tricks ranging from easy and non-controversial to controversial, so-called “Black Hat”, SEO tricks. Continue reading
If You Need Social Media Marketing in Oakland, the Man you Need is in SF
Oakland is often described as to San Francisco what Brooklyn is to New York. It’s that hip and trendy (and somewhat less expensive) city to the East. However, when it comes to social media marketing in Oakland you would do well to look West across the Bay to San Francisco where you will find me, Jason McDonald. Continue reading