Strangely, Many Google Employees Are No Good at Google Ads, but I Am

San Francisco is nearly ground zero for Google. Actually, that would be Mountain View. But – ironically – there aren’t many Googlers who are experts in Google Ads. They’re very narrow in terms of how they are “educated” at Google, and while they may know the technical details of Google Ads, most of them have never actually run ads. Well, they wouldn’t, would they? Continue reading

When You Need a Google Ads Expert Witness, It Doesn’t Matter Where They’re Based

Many folks solicit me as a Google Ads expert witness AND they want someone in the Bay Area. As it happens, I have deep connections to the Bay Area, so that’s OK. However, I also get inquiries from people in places far away, and THEY want someone just around the corner as well! Continue reading