The job of an expert witness is to bring a specialized knowledge base to the courtroom and testify on behalf of a plaintiff. Criminals shows are very dramatic and exciting when an expert talks about blood splatter or firearms. Continue reading
Tag : San Francisco Adwords
Strangely, Many Google Employees Are No Good at Google Ads, but I Am
San Francisco is nearly ground zero for Google. Actually, that would be Mountain View. But – ironically – there aren’t many Googlers who are experts in Google Ads. They’re very narrow in terms of how they are “educated” at Google, and while they may know the technical details of Google Ads, most of them have never actually run ads. Well, they wouldn’t, would they? Continue reading
When You Need a Google Ads Expert Witness, It Doesn’t Matter Where They’re Based
Many folks solicit me as a Google Ads expert witness AND they want someone in the Bay Area. As it happens, I have deep connections to the Bay Area, so that’s OK. However, I also get inquiries from people in places far away, and THEY want someone just around the corner as well! Continue reading
Want to get Google AdWords Right? You Don’t Need a Team but an Expert
An advertising agency is a team of people, but when it comes to Google AdWords, you don’t need a San Francisco AdWords agency – just a San Francisco AdWords expert. Continue reading