California has given birth to many trends. Surfing is an obvious example. Hollywood is another. Digital marketing is yet another. All of the major digital marketing companies are headquartered in California, and digital marketing is massive today because so much is done online. Continue reading
Tag : Digital Advertising Expert Witness
Digital Advertising Isn’t Easy. In Fact, It Can Get Very Involved
Oh boy! When it comes to advertising online, where do you start? There’s Google Ads. There’s Facebook. There’s LinkedIn. There’s Instagram. There’s Reddit. There’s even Bing! Yes, in some weird situations you SHOULD advertise on Bing, like if you want to reach the AOL set. Continue reading
Digital Advertising Is Complicated, Especially If You Get Sued
Digital advertising is not easy. In fact, it is very easy to lose your shirt unless you really do know what you are doing. Certainly, like anything else, you can learn it. But it’s a steep learning curve and you can go through a lot of cash before you get it right. Continue reading
In the 21st Century, Digital Advertising Is It but You Might Need an Expert Witness
Advertising has long gone “digital.” Online, or digital, advertising now exceeds the total spend on non-digital in the USA. TV is still holding on, and so is trade show marketing. But everything else is digital. Continue reading
Am I the Top-rated, Leading Digital Advertising Expert Witness? You be the judge.
We are now firmly ensconced in the 21st century and digital advertising is where it’s at. Online advertising is where the vast majority of advertising is these days. Continue reading