LinkedIn is the most boring social network. Unlike Twitter, for instance, in which everyone is hurling epithets at everyone else and making for great clashes of nonsense, people on LinkedIn are generally on their best behavior. Continue reading
Since the arrival of Covid-19, the world has become a far more digital place. Instead of going to an office, people are working from home. Who had ever heard of Zoom calls a year ago? Now they are – well – zooming. Everybody is on Zoom. Government departments are talking to each other as they all work remotely, and everyone is social distancing. Continue reading
San Francisco, California – October 18, 2020. Jason McDonald, an expert consultant and author on search engine optimization and social media marketing, is proud to announce new website content on Google Ads expert witness services. As online advertising has expanded due to recent events, so has the demand for expert witnesses in litigation.
As an online advertising expert witness, one of my most common tasks is to deal with trademarks and online advertising. I am NOT a lawyer. Continue reading
There is no doubt that advertising on the Internet is on the increase, and now that so many more people are working from home it isn’t going to slow down any time just yet. Continue reading
San Francisco, California – March 2, 2020. Jason McDonald, an expert consultant and author on search engine optimization and social media marketing, is proud to announce new 2020 online training courses in SEO and social media marketing via Stanford Continuing Studies. Each class is five weeks and taught exclusively online, making it easy for businesspeople anywhere in the world to learn SEO and social media marketing, the two pillars of today’s digital marketing. Continue reading
We are now firmly ensconced in the 21st century and digital advertising is where it’s at. Online advertising is where the vast majority of advertising is these days. Continue reading